By G9ija

This is one of the most common interview questions that can make or break your chances of landing the job.

So, why is it so important, and how should you approach answering it?

First, let’s understand why interviewers ask this question.

Hiring managers want to know if you have done your research on the company and are genuinely interested in working for them. Your answer can also help them understand how you will fit into their company culture and values.

So, how should you answer this question? Here are some tips:

📌 Research the company: Do your homework on the company’s mission, values, products/services, and any recent news or developments.

📌 Connect your values: Identify the company’s values that resonate with you and share why you align with them.

📌 Link your skills: Explain how your skills and experiences align with the company’s mission and the position you are applying for.

📌 Mention specific projects: Mention any specific projects, products or initiatives that you admire and how they align with your own goals.

📌 Express excitement: Show genuine excitement and enthusiasm for the opportunity to work with the company.

Remember to keep your answer concise and to the point. Avoid generic responses and tailor your answer to the specific company and role. Show your passion, knowledge, and skills that make you a perfect fit for the company.

Have you been in an interview where this question threw you off balance? Share your experience in the comment section below